Advertising.. The Numbers Game: Cost, Reach, Frequency, and Conversions When it comes to advertising, you may have heard that “frequency is key.” What this means is that the more often someone sees your ad, the more likely they are to take action. This...
Digital marketing strategy and how to stay relevant in 2022. Through the fourth quarter of 2021 you probably took time to craft your digital marketing plan for 2022, most businesses do. With measurable goals and a determined budget set now it’s time to make sure...
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