How to Expedite Your Onboarding Process With Any Agency (and Get to the Actual Work Faster)
10 simple ways to avoid unnecessary delays, build a strong partnership, and get your marketing moving. You’ve done the research. You’ve interviewed agencies, reviewed proposals, made your decision, and signed the contract. You’re excited. You’ve made an investment in your business, and you’re ready to see something happen. And then comes… onboarding. Forms. Meetings. Passwords. […]
10 Things to Look for Before Signing the Contract with a Marketing Agency
10 Things to Look for Before Signing the Contract with a Marketing Agency A practical checklist for business owners who want more than just good-looking ads and impressive reports. Hiring a marketing agency is a big decision. You’re trusting someone with your money, your brand, your reputation, and, in many ways, the future growth of […]
5 Resources That Keep Your Website Healthy
AI Research In Regards To Social Media Flagging
AI Research In Regards To Social Media Flagging A Controlled Study of Instagram AI Detection, Canva Editing Tools, and AI Info Labeling Introduction This experiment was developed in response to reports that Instagram was identifying some content edited with Canva tools as AI content, including reports of posts displaying Meta’s visible “AI Info” disclosure. Background […]
Cutting Technology Costs by 70% Through Business Consolidation
Case Study: Cutting Technology Costs by 70% Through Business Consolidation Growth Shouldn’t Require More Software As businesses grow, technology tends to accumulate. A scheduling system is added to manage appointments. A phone platform handles calls. Team members text clients from individual phones. Spreadsheets track information that doesn’t have a clear home. Slack becomes the center […]
The Partnership That Changed the Business
The Partnership That Changed the Business How One Strategic Shift Changed Everything Purpose Great results begin with great partnerships. From our very first discovery meeting, our partner wasn’t looking for another marketing agency. He was looking for a long-term relationship with a team he could trust. One that understood his business, communicated openly, and could […]
Turning Severe Weather Into an Automated Advertising Response
Turning Severe Weather Into an Automated Advertising Response Opportunity Shouldn’t Depend on Someone Watching the Weather For roofing companies, severe weather can create immediate demand. Hail, damaging winds, and major storms can leave commercial property owners and homeowners searching for inspections, emergency repairs, and trusted guidance. But the window to reach those customers is often […]
Case Study: Scaling Smarter by Transforming Client Onboarding
Case Study: Scaling Smarter by Transforming Client Onboarding Growth Shouldn’t Require More Headcount One of the biggest myths in business is that growth requires hiring more people. In reality, growth requires better systems. A growing business services company came to Myers Marketing Management with a challenge that many successful businesses eventually face. They had built […]
Case Study: Building Brand Recognition Through Strategic Influencer Marketing
Case Study: Building Brand Recognition Through Strategic Influencer Marketing Brand Awareness Doesn’t Happen Overnight One successful social media post rarely builds a recognizable brand. Real brand awareness is built through strategic partnerships, thoughtful planning, and authentic connections with the right audience. One of our lawn care clients wanted to introduce their business to more homeowners […]
A Guide to Navigating ADA Compliance for Websites
In this article, we will discuss the history of ADA compliance for websites and its current state with respect to marketing. Brief History of American Disabilities Act (ADA) The Americans with Disabilities Act was passed and signed into law in 1990. The law protects individuals with disabilities from discrimination in many aspects of public life. […]
