Advertising.. The Numbers Game: Cost, Reach, Frequency, and Conversions

Advertising.. The Numbers Game: Cost, Reach, Frequency, and Conversions by Danielle Myers | Feb 15, 2022 When it comes to advertising, you may have heard that “frequency is key.” What this means is that the more often someone sees your ad, the more likely they are to take action. This makes sense – if someone is constantly being […]