Grassroots Healthcare provides comprehensive medical care using a holistic and natural medicine approach offered by experienced physicians and board-certified nurse practitioners.
Before our involvement, Grassroots Healthcare struggled to receive non-branded organic website traffic. After a consultation with the partner, we developed a plan to rank for keywords related to their services. This plan would help Grassroots Healthcare receive website traffic that was not reliant on previous familiarity. In turn, this would increase brand awareness and credibility.
As a solution, we developed an SEO roadmap centered around 4 main topics. Those topics were direct primary care, bioidentical hormone replacement therapy, thyroid health and PRP (Platelet Rich Plasma). We implemented this plan by creating and publishing blogs on these topics.
As a result of implementing our 2nd Quarter SEO Roadmap, Grassroots Healthcare’s website saw a 44% increase in organic traffic. Additionally, organic keyword (search term) rankings of grassrootstulsa.com increased by 82%. The website’s monthly traffic grew from 731 users in April, 2024 to 1,049 users in July, 2024. Meanwhile, the amount of keywords for which the site ranked grew from 383 to 698 within the same time span.
Driving Organic Traffic to Grassroots Healthcare